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Rub N Tug
  • Made In the USA

Rub-N-Tug™ Stiffy Texture Powder

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5.0 (5 reviews)

THE STIFFY

TEXTURIZING POWDER
1.2 OZ / 34 G
Medium holdMatte finishAdded volume4 ingredients
Buy 2+ and get 40% off your entire order.
1Pick your quantity

Give It a Fair Tug

We spent years developing and testing Rub-N-Tug® products behind the barber chair, and we stand behind what we make.

If you're trying an eligible Rub-N-Tug® product for the first time and you're not satisfied with it, contact us within 30 days of the original purchase date. Give us the opportunity to understand what's wrong and make it right.

Depending on the circumstances, that may mean a replacement or refund.

First-Time Product Purchases

Our 30-Day Satisfaction Guarantee applies to the first purchase of each eligible Rub-N-Tug® product, per customer.

The Guarantee does not reset with repeat purchases. Once you've purchased and tried a particular product, later purchases of that same product are not covered by the 30-Day Satisfaction Guarantee.

What We'll Need From You

Nothing complicated. We just need enough information to verify the purchase and understand the problem.

We may ask for your order number or proof of purchase, where and when the product was purchased, a brief description of the issue, and, when necessary, photographs of the product, packaging, or batch information.

Please do not mail an opened or used product back to us unless Rub-N-Tug® specifically asks you to do so.

Keep It Honest

This Guarantee is there for customers who genuinely aren't satisfied with their first experience with a Rub-N-Tug® product. It's not designed to provide free products or repeated refunds.

Rub-N-Tug® reserves the right to decline a refund or replacement when there is evidence of fraud, abuse, repeated or excessive claims, intentional damage, or misuse of the Guarantee.

Products that have been altered, adulterated, contaminated, tampered with, intentionally damaged, improperly stored, or used for something other than their intended purpose are not eligible for the Guarantee.

Where You Bought It Matters

The Guarantee applies to eligible Rub-N-Tug® products purchased directly from Rub-N-Tug® or from an authorized Rub-N-Tug® seller in the United States.

We cannot guarantee the authenticity, condition, handling, or storage of products purchased from unauthorized sellers or unauthorized third-party websites.

The Bottom Line

We make our products to work, and we want you to be happy with what you bought.

If you're trying a Rub-N-Tug® product for the first time, give it a fair shot. If it isn't right for you, contact us within 30 days of purchase and give us the opportunity to make it right.

100% natural, like a good tug should be.®

Start with dry hair. Shake a little Stiffy at the roots, then work it through with your fingertips. Want more lift, texture, or hold? Give it another little shake. A little goes a long way.

It gives your hair instant volume, texture and a matte finish without the greasy look. Use a little for lift and separation. Add more when you want your hair standing a little more... proud.

Four ingredients. That’s it: Tapioca Starch, Bentonite Clay, Diatomaceous Earth and Sea Salt. No mystery chemistry lesson required.

We ship from the USA and send tracking as soon as your order is on the way. Free shipping kicks in when your cart reaches $60.

View Product Details

REAL RESULTS

SEE THE DIFFERENCE

This stuff works fast.
About 30 seconds fast.

No blow dryer. No complicated routine.
Just put it in, work it through your hair... and look at the difference.

Drag the slider. See for yourself.

REAL RESULTS

SEE THE DIFFERENCE

The Stiffy after styling result AFTER
The Stiffy before styling result BEFORE

Drag the slider to compare.

Ever looked at what's inside your powder?

10, 12, 15 ingredients?

We only needed 4

Tapioca starch

TAPIOCA STARCH

Volume and a silky feel.

Bentonite clay

BENTONITE CLAY

Texture and workable hold.

Diatomaceous earth

DIATOMACEOUS EARTH

Oil absorption and volume.

Sea salt

SEA SALT

Grip and texture.

SWIPE TO SEE ALL FOUR

Rub-N-Tug® was developed by a fourth-generation barber, not a guy in a lab coat.

4 ingredients. All-day hold. 100% natural, like a good tug should be.

WHAT MAKES THE STIFFY DIFFERENT?

STYLES IN SECONDSBARELY-THERE FEELALL-DAY HOLD

POMADES

✓ Control + shape

✓ Polished styles

• Added weight

GEL

✓ Strong hold

× Can dry stiff & crunchy

× Some formulas can flake

HAIRSPRAY

✓ Locks style in place

× Product-heavy feel

× Can leave hair stiff & crunchy

STYLING WAX

✓ Strong control

× Heavier product

× Many formulas use petrolatum

REAL PEOPLE. REAL RESULTS.

SEE WHAT PEEPS ARE SAYING ABOUT THE STIFFY

LH
★★★★★

“Excellent product for those moms who genuinely care about what products we are putting on our kids. I know I do!! Easy to use, hair style stays all day, that was a real treat I wasn’t expecting my wildling to keep his spikes through a day of rough and tough play, but it works! Smells WONDERFUL. ps who doesn’t love a fun brand name 😜”

REAL CUSTOMER — LAUREN H.
B
★★★★★

“It works great”

REAL CUSTOMER — BRAD
AV
★★★★★

“Use it every morning and leaves my hair looking exactly how I want it. Would recommend it every time. Great Product!”

REAL CUSTOMER — ANTHONY V.
READ ALL REVIEWS

SEE THE STIFFY IN ACTION

Watch how fast Stiffy adds texture, volume, and workable hold.

THE STIFFY Texturizing Powder
BUY 2+ AND GET 40% OFF YOUR ENTIRE ORDER.
GET YOUR STIFFY

WHERE THE TUG WAS BORN.

St. Marys, Georgia

Rub-N-Tug barbershop in St. Marys, Georgia

Born in the shop. Tested behind the chair. Built for real-world hair.

Rub N Tug The Stiffy Texturizing Powder

READY TO GET YOUR OWN STIFFY?

BUY 2+ AND GET 40% OFF YOUR ENTIRE ORDER.

GET YOUR STIFFY NOW

GOT QUESTIONS ABOUT YOUR STIFFY?

We've got answers.

WHAT EXACTLY IS RUB-N-TUG?+

Rub-N-Tug® is a men's grooming brand built by real working barbers. We make straightforward grooming products for your hair and beard, with recognizable ingredients, real barbershop testing, and a sense of humor that probably should have stayed behind the chair.

ARE YOUR PRODUCTS REALLY MADE BY BARBERS?+

Yes. Our products are developed by working barbers and tested in the barbershop on real clients before we're comfortable putting the Rub-N-Tug name on them. Barber built isn't a marketing line for us. It's where the products come from.

WHAT DOES “ALL NATURAL” MEAN TO YOU?+

It means we keep our formulas straightforward and use ingredients you can recognize. You can see the full ingredient list on each product page so you know exactly what you're putting in your hair or beard.

WHICH RUB-N-TUG PRODUCT IS RIGHT FOR ME?+

Need everyday control and shape? Start with our pomade. Want big volume, texture, and a matte finish? Grab The Stiffy® Texture Powder. Growing a beard? Our beard oil helps condition and soften it. Each product page breaks down exactly what it does so you can pick the right Tug for the job.

HOW DOES BUY 2+ AND GET 40% OFF WORK?+

Buy 2+ and get 40% off your entire order.

WHEN WILL MY RUB-N-TUG ARRIVE?+

Shipping options and estimated delivery times are shown at checkout based on your location and the shipping method you choose. Once your order ships, you'll receive tracking so you can follow your tug all the way to your door.

NEED AN EXTRA HAND?
We're here to help.

Customer Reviews

Overall rating: 5.0 / 5 from 5 reviews.

Customer photo review of Rub-N-Tug™ Stiffy Texture Powder

I've used this stuff for about 5 months now and i won't try anything else. It holds so well and flows naturally too. Absolutely great product, highly recommend!!

Rub-N-Tug™ Stiffy Texture Powder

Literally perfect. This works exactly how I was hoping it would-- easy to apply, no mess, doesn't make your hair feel greasy. All around great product.

Rub-N-Tug™ Stiffy Texture Powder

Excellent product for those moms who genuinely care about what products we are putting on our kids. I know I do!! Easy to use, hair style stays all day, that was a real treat I wasn't expecting my wildling to keep his spikes through a day of rough and tough play, but it works! Smells WONDERFUL. ps who doesn't love a fun brand name 😜

Rub-N-Tug™ Stiffy Texture Powder

Use it every morning and leaves my hair looking exactly how I want it. Would recommend it every time. Great Product!

Rub-N-Tug™ Stiffy Texture Powder

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